Archives

  • Marketing Memes… They Suck

    Nothing makes me roll my eyes to the back of my head like marketing memes. Anyway, chances are you’ve seen these monstrosities rear their ugly heads in your Facebook feed from time to time. What makes marketing memes so cringe-worthy, you ask? Well, you see, marketing memes are piss-poor corporate attempts to use pre-existing memes, and in ...

  • 5 Online Marketing Scams You Need To Be Aware Of

    I know, I know. “Where the hell have you been, Al”, is what you’re probably thinking. Well, I had some other priorities to attend to, let’s just leave it at that. But hey, look, a new article! So, some of you may be aware that I’m a moderator on the online marketing forum known as […]...

  • Why Ranking On The First Page Of Google Isn’t Always Enough

    Ah, ranking on the first page of Google! It’s a coveted position to be in, yet there’s so much confusion surrounding first page rankings. You see, many people,with the biggest offenders being small business owners, are under the impression that once they get on the first page, the floodgates will open and so much traffic will […...

  • 6 SEO Pricing Models You Can Use Today

    I remember when I first started offering SEO as a service, I had a difficult time trying to figure out which pricing model to use. There were just too many to chose from and, at the time, I didn’t have any clients I could test these pricing models on, which made it even more difficult […]...

  • How Long Does It Take To Rank In Google?

    It takes approximately 1 year, 2 months, 13 days, 4 hours, 23 minutes, and 19 seconds… Come on, you didn’t really take that seriously, did you? The truth is, there isn’t an exact length of time it takes to rank a website. In fact, asking how long it takes to rank a website is like asking how […]...

  • Soft 404 Crawl Error Search Spam

    You’re more than likely here because you were in your Google Search Console account and saw a message that said “Increase in “soft-404” pages on (insert your URL here)”. Upon further investigation, you probably saw something that looked a lot like the screenshot below, right? Don’t panic, your site hasn’t been hack...

  • Adwords Keyword Planner: What You Need To Know

    All right, lately there’s been a lot, and I mean A LOT of confusion surrounding the Adwords Keyword Planner. Misinformation continues to be spread at an alarming rate on forums and blogs everywhere, so I’m here to set the record straight about a few details regarding the Google Keyword Planner tool. Adwords Keyword Planner: What [&helli...

  • How To Easily Spot Fake Facebook Friend Requests

    Earlier today, I received a friend request from someone named “Susanne Channing Freud”. Immediately, I could already tell it was a fake friend request, but after seeing how many clueless blokes added the fake account, I remembered how most people can’t tell the difference because they don’t know how to spot fake Facebook fr...

  • Do SEO Certifications Even Matter?

    At one point in time, I held many different kinds of marketing and SEO certifications from Google, Bing, HubSpot, and some other companies. I’ll admit it, I thought they would help bring in new clients, but they didn’t. In fact, my clients and prospects didn’t even bat an eye to them, and looking back, they had some […]...

  • How To Make A Whiteboard Video For Free

    Every now and then, I receive a message from someone who was wondering how I created the whiteboard video for the Sycosure YouTube channel. In case you haven’t seen it, I’ve embedded the video below. It’s nothing impressive, but most people really have no idea how I made that video. In fact, the whole reason […]...